What's included in this playbook?

LinkedIn has evolved significantly since its inception into a platform that lets you build your brand, network globally, connect and stand out to your potential buyers, and learn from others while sharing your own thought leadership.

  • Writing a compelling "About" section

  • Maximizing space and reducing ambiguity

  • Directing users from your profile to external resources

  • Highlighting who you are outside of the office to help you stand out with prospects, customers, and hiring managers

Ready to put your best foot (face?) forward?

It all starts with the Modern LinkedIn Profile.